Synopsis: More Money for Shoes
More Money for Shoes is an innovative, full-colour, illustrated business book written for women in business (or women thinking about starting a business). It’s designed to show you that building a successful and profitable business can be just like shaping a fabulous wardrobe.
The book couples business essentials with relatable fashion analogies, navigating the often intimidating world of business ownership. From composing goals and plans, to dealing with the often feared critical numbers, in it Mel Browne shows shows you how to organise, throw out, build and create a business that will work for you. In the Business Basics section of the book she compare business concepts to wardrobe essentials to explain difficult business concepts. So White Shirts and Systems, the Little Black Dress and Cashflow or Jeans and Pricing. It’s a unique and innovative approach that demystifies the sometimes scary world of business.
So if you’re a woman in business, thinking about starting a business, you’re doing the accounts and running the office of your husband’s business and find yourself in business by default or you simply love the idea of one day maybe having a go… this book is for you.
Mel believes, that like a great cocktail ring or a killer pair of heels, More Money For Shoes is the secret weapon that will take you from being ordinary (and perhaps confused) to extraordinary in the business world.
How Producing the Book has Benefited Me
I own an accounting business, Accounting & Taxation Advantage (A+TA) where we are doing something unique and different in the accounting space but I wanted to increase that reach and provide real proof that we were different. Producing a business book that is full-colour, illustrated and then has over 60 free tools and templates online showcases that we are genuinely different (we aren’t just saying we are) and fulfils part of my mission of inspiring, empowering and educating women in business.
Further benefits since the book has been increased exposure both personally and with my business including writing regularly for the Sydney Morning Herald money section, being profiled in Cosmopolitan and Madison magazine and places where accountant’s voices traditionally aren’t heard and of course, more clients for my business and more business owners lives being changed as a result of what they’ve implemented.